AI Insights · Timothy · October 2021
Top 5 Drawing & Coloring Apps Performance in Kenya Q3 2021
An overview of the performance of the top 5 drawing and coloring apps on a unified platform in Kenya during Q3 2021, based on data from Sensor Tower.
In Q3 2021, the top 5 drawing and coloring apps in Kenya demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here's a detailed look at each app's performance, based on data from Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios saw its weekly revenue fluctuate, peaking at approximately $111 in late August before dropping to around $58 by the end of September. Weekly downloads showed a peak of 537 in mid-July but settled to around 389 by the end of the quarter. The app's active users peaked at 2.7K in mid-July and then slightly decreased to around 2.1K by the end of September.
Coloring Book for Me experienced a significant jump in revenue in mid-September, reaching $132, while the rest of the quarter saw revenues mostly below $75. Weekly downloads were relatively low, peaking at 65 in the last week of September. Active users increased gradually from 21 in mid-July to 71 by the end of September.
Colorfy: Coloring Book Games also from Wildlife Studios, had a noteworthy peak in revenue at $82 in late August. Downloads initially hovered around 100-150 but experienced a sharp rise to 162 in the final week of September. The app's active users saw a peak of 448 in mid-July but decreased to around 359 by the end of the quarter.
Paint by Number: Coloring Game, another offering from Wildlife Studios, maintained a relatively stable revenue, hovering around $30-$50 throughout the quarter. Downloads remained modest, peaking at 28 in mid-September. Active users were steady, with minor fluctuations, peaking at 71 in mid-July and ending the quarter at 61.
COLOR - Coloring Book by Evgeniya Ershova had the lowest revenue among the top 5, peaking at $30 in late July. Downloads were minimal, with a notable peak of 28 in late June but mostly staying in single digits. Active users saw a gradual decline from 153 at the beginning of the quarter to about 109 by the end of September.
For more detailed insights and data, visit Sensor Tower.
